Admissions for StartUps
Admissions and Marketing Manager
Thu, November 23, 2017 | 9:00 UTC
Join Heidi Allen, Admissions and Marketing Manager at OurPlanet International School Muscat, to learn about running admissions for a brand new school. From initial applicant recruiting to how to adapt your process as you grow, Heidi will cover all you need to know about admissions for startup schools.
Heidi Allen is Admissions and Marketing Manager at OurPlanet International School Muscat, Oman. OurPlanet started four years ago with just 20 students. This year it added over 100 students and now has just under 300 students attending. The admissions process has also grown from an excel spreadsheet and local knowledge to integrating an online admissions system OpenApply and content management system ManageBac.
Previously Heidi worked at Vientiane International School, Laos, redesigning the school’s website. Heidi also runs her own company and gives workshops on digital strategy for businesses looking to embrace new media and digital marketing.