OpenApply is excited to announce the release of an integration with Finalsite to enhance our ability to provide a world-class admissions experience for our schools and their prospective families.
Finalsite is the top provider of online marketing and communications tools to over 5000 international and independent schools in over 70 countries around the world. OpenApply has partnered with Finalsite to boost inbound efforts and increase engagement from the top of the funnel so admissions can capture the attention of ideal families as soon as they are searching for potential schools.
At OIS, the Community Relations Department takes families through the whole process — from marketing to admissions to whole school communications. We know that implementing the OpenApply & Finalsite Integration will prove to be valuable in both consistency and efficiency of communication.
Bekah Mooney | Director of School Advancement
Oasis International School – Kuala Lumpur
How does the integration with Finalsite work?
Data collected from enquiries and applicants in OpenApply flows into Finalsite to be used by Finalsite’s Inbound Marketing tools including Messages and Automated Email Workflows. Schools can then use this data to complete targeted outreach to prospective families based on a number of criteria such as stage in the funnel, year level, location, and more. You can also use logic so that if a prospective family engages with certain content, you can further customise the next content sent.
Key Admissions Benefits
Updating enquiring families about upcoming events, keeping your school top of mind while an applicant is making their decision, and also reminding families of the great experiences their children are having and the value of their education before re-enrolment season, all contribute to meeting and exceeding your admissions goals. Learn more about the benefits in our upcoming webinar with Finalsite on Wednesday, October 30th!
This integration partnership is part of OpenApply’s ongoing commitment to providing the strongest admissions platform to our schools throughout every step of the enrolment process. If you’re a current user of Finalsite and would like to find out how to get started with the integration, please contact your Finalsite Client Success Manager. If you’re new to Finalsite, get started by contacting Max Eisl firstname.lastname@example.org.